The Perfect Franchise

The Perfect Franchise is a franchise consulting network that guides prospective owners through brand selection and introduces them to participating franchisors.

Founded: 2023

Headquarters: Shohola, PA

Company Snapshot

The Perfect Franchise (TPF) was founded in 2023 by Mark Schnurman. Based in Shohola, Pennsylvania, the company works with prospective owners to define their business and personal goals, consider franchise brands, and navigate the discovery process. Its published process includes a questionnaire and consultation, development of a candidate business profile, introductions to selected brands, and guidance during due diligence.

TPF says candidates do not pay for its consulting service and that participating franchisors compensate the company. Its website publishes profiles of partners and franchise consultants and advertises access to more than 200 franchise opportunities. That opportunity count is company-reported; the number of active brand relationships is not independently clear.

Schnurman is also the author of The Perfect Franchise. Beyond its core consulting work, the company advertises services related to franchise development and financing resources.

Why This Suppler

TPF has developed a public consultant network, candidate education programs, and broker–brand events since its 2023 founding. Its consultant directory identifies individual partners and consultants, while its published decision journey explains how candidates move from goal setting and brand exploration to franchisor discovery and due diligence.

In 2026, TPF introduced an optional Certified Franchise Candidate course for people working with its consultants. It has also reported holding a consultant training summit and organizing The Perfect Conference for consultants and franchise brands. Its educational materials include articles, a podcast, and Schnurman’s book.

Entrepreneur ranked TPF No. 5 in its 2026 Franchise Broker/Referral Networks supplier category, following No. 4 in 2025 and No. 10 in 2024. TPF has also published a statement from a Happinest Brands executive describing that company’s experience with referred candidates. The statement is a company-published account of one brand relationship, not a measure of network-wide results.

Evaluation Signals

Franchise Industry Fit: TPF focuses on franchise candidate education, brand matching, introductions, and due diligence. Entrepreneur lists it in the Franchise Broker/Referral Networks category.

Public Presence: The company maintains a website with consultant profiles, articles, candidate resources, podcast content, and information about its services and events.

Brand / Client Visibility: TPF advertises access to more than 200 franchise opportunities and has publicly identified Happinest Brands as a franchisor relationship. A complete current brand roster is not publicly clear.

Reputation Signals: Entrepreneur ranked TPF No. 5 in its 2026 Franchise Broker/Referral Networks supplier category. The company also publishes candidate and brand accounts on its website.

Industry Engagement: TPF organizes The Perfect Conference and has reported holding a consultant training summit. Its optional Certified Franchise Candidate course provides structured education for prospective buyers.

Thought Leadership: Schnurman authored The Perfect Franchise, and the company publishes articles, podcast episodes, and educational materials about franchise ownership and evaluation.

Transparency Signals: TPF describes its candidate journey, consultant team, general compensation model, and educational offerings. Specific referral-fee terms, active consultant production, and network-wide placement results are not publicly clear.

Questions to Ask

Before working with a franchise broker network, franchisors should ask how many active consultants are engaged in their category, how brands are introduced to the network, what training consultants receive on the franchise system, how candidate quality is evaluated, how referral fees are structured, and what communication expectations exist throughout the discovery and closing process.

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Editorial Note: This supplier profile was created by Top Franchise Suppliers using public information, editorial research, and category-specific evaluation signals. Inclusion does not imply endorsement, sponsorship, or approval by the company unless clearly stated. Learn more about how we select suppliers.